Branzas 30 years – The beginnings (2)

Branzas 30 years – The beginnings (2) The next step before the agency was established was… “the great unrest”, as I call it, the period 92-94. It was those two years during university when I tried everything: I was employed full time at an...

Branzas 30 years – The beginnings (1)

Branzas 30 years – The beginnings (1) Although I founded the agency in 1994, the beginnings were made as early as 1988 when, thanks to a favourable context, I discovered the designer profession. At that time, the places allocated for university admission to the...

Branzas 30 years – The beginnings (1)

Branzas 30 years – The beginnings (1) Although I founded the agency in 1994, the beginnings were made as early as 1988 when, thanks to a favourable context, I discovered the designer profession. At that time, the places allocated for university admission to the...

Volunteering or the chain of weaknesses with an intermediary

Volunteering or the chain of weaknesses with an intermediary For me, volunteering has become a demonetized notion and activity, for the most part. It will become clear later why I say this. I know I started with the end and, as usual, I make statements that can give...

Brand Romania has a human resources problem.

Brand Romania has a human resources problem. After the two episodes on financing and distribution, it is now the turn of Brand Romania’s most critical problem: insufficient and, above all, uneducated human resources, especially in state structures. Previous...

Design thinking with an audience.

Design thinking with an audience. I recently held a talk at the Meron café with @Vlad Șulea – whom I thank for the invitation – about the art, pleasure, and utility of making things with one’s hand, i.e., “old-fashioned” graphic design...