by Bogdan Branzas | Nov 14, 2014 | _Opinii, Uncategorized
Decât o Revistă (Just a Magazine) – Somewhere It Feel Good to Be Living Lavinia Gliga recorded me with a tape recorder and this erratic thing came out. I mean, this is how I talk. 🙂 I hope there are people who can understand something from all of this. The Cluj...
by Bogdan Branzas | Jun 21, 2013 | _Opinii
1% for the City’s Marketing It’s not a rhetorical question: do cities need marketing or not? What about branding? Communication, lobby, PR!? The vast majority, if not all cities in Romania, avoid approaching this subject. They do not have a marketing department, they...
by Bogdan Branzas | May 16, 2013 | _Opinii
The Ghost Town. A Brand. Anyone who has wandered around in Cluj knows that in the summer the city is as quiet (or dead) as Bistrița or Zalău. The explanation is simple, the students leave. Without them, the life, the hustle and bustle, the colour, the crowds and the...
