Natural, unique and tasty.
The Branzas team has developed a unique brand identity concept for Salinate, reflected in the packaging, demonstrating and confirming the uniqueness of the origin and the preparation process.
“Salinate de Turda – IGP” are the latest Romanian products recognized and registered at the European level.
Salinate is a smoked and dried meat product, traditionally obtained by wet salting with natural brine, existing in some springs in the Cluj area, popularly called “murătoare”, mixed with a mixture of spices, sugars and lactic cultures, for 5-7 days, smoked with hardwood.
The Protected Geographical Indication (PGI) emphasizes the link between the specific geographical region and the product’s name, where a certain quality, reputation or other characteristic is essentially attributable to its geographical origin. To qualify for this quality label, at least one of the stages of production, processing or preparation must occur in the region. In the case of Salinate, the preparation process is specific to the area and has been traditionally attested as such.
Salinate is an authentic Romanian product well received by those who love traditional products.
Details
Brand identity
Packaging
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